/ NATURES SELECT

Only the best berries

/ NATURES SELECT

Only the best berries

ZERO11 partnered with NATURE’S SELECT to design its new brand of frozen berries. Originating from the mountains of South-West Serbia, NATURE’S SELECT berries are planted in ideal conditions including pure air and uncontaminated soil, and looked after with meticulous care and passion, yielding fruits unrivalled in taste and quality.

Famed for being the best in the world, these carefully-selected Serbian berries needed to be introduced to the market in a packaging that fairly related their quality and story. Opting for a branding that recalled the freshness of the produce and the authenticity of the brand, ZERO11 proposed a fun and lively multi-color packaging for each kind of berries: blackberries, blueberries, and raspberries. With a bursting palette of berry-inspired colors, a hand-drawn typography that reflected the carefully hand-picked aspect of the berries, and a mouthwatering art direction, one could hardly resist having a crush for the new product.

For us, this is exactly where lies the strength of the branding, in turning a brand into a delightful experience for the senses and a pure moment of pleasure. Are you ready for a moment of NATURE’S SELECT berries?

/ MORE WORK

/ GALLUS

Authentic French rosisserie

When a new organic chicken brand flies all the way from France to Dubai to dazzle the gourmet palates, it definitely deserves a warm welcome.

GALLUS

/ BAKER BOTTS

Arbitration report

With offices around the globe, Baker Botts has been serving leading industries, organizations and individuals since 1840, while staying at the forefront of emerging technologies.

BAKER BOTTS

/ ANANTARA HOTELS

Casual Thursdays

Thursday nights are definitely made to unwind after a busy week and enjoy a bite and drinks with friends in a pleasant ambiance.

ANANTARA HOTELS

/ LOOTAH PROJECTS CONSULTANCY

Set sail for success

Selected to work on the communication of the brand, ZERO11 designed a modern communication materials that reflected innovation in every way.

LOOTAH PROJECTS CONSULTANCY