/ BAKER BOTTS

Arbitration report

/ BAKER BOTTS

Arbitration report

With offices around the globe, Baker Botts has been serving leading industries, organizations and individuals since 1840, while staying at the forefront of emerging technologies. ZERO11 was selected to design the company’s arbitration report, which is distributed in all its offices around the world. Designed as daily newspapers, the report is not only easy to read, deliver and carry around, but has also a modern look and feel that makes it inviting and unique.

ZERO11’s aim was to add life and dynamism to what is often seen as dry and corporate, whilst maintaining a high-level of distinction and sophistication. This was achieved primarily through the imagery and typography. Robust, earthy and tactile material choices, the quality of print finishes, and the visual texture of paint contributed in finding a fairly comfortable meeting point between corporate and friendly, between a familiar professionalism and an element of the unexpected.

/ MORE WORK

/ NATURES SELECT

Only the best berries

Famed for being the best in the world, these carefully-selected Serbian berries needed to be introduced to the market in a packaging that fairly related their quality and story.

NATURES SELECT

/ PROFIX FITOUT

UAE’s premier bespoke fitout company

As one of the leading interior fit out companies in UAE, exceeding clients’ expectations is the only option for ProFix.

PROFIX FITOUT

/ O2 LIFE

Breathe in the benefits

For its launch campaign in the UAE, the new oxygen therapy concept needed a branding strategy and identity that could accurately communicate the importance and impact of the product.

O2 LIFE

/ THE FREEDIVING CLUB

Take a deep breath

The Freediving Club is an academy for educating, instructing, coaching and training individuals and groups to develop and improve their capabilities in freediving sport, mainly in UAE.

THE FREEDIVING CLUB